Concept modeling

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Concept modeling

Winston Perez: Concept Modeling Your Disruptive Idea to Perfect It on 2019-12-02 at Innovate Pasadena Friday Coffee Meetup.

Ideas are infinite and free. Concepts are not. How can you get to the end of an idea?

Cup conceptually is a container.

Example of pictures of an airplane on the ground versus in the air. The picture of the airplane in the air is better because it contains the concept of what an airplane is.

Sir George Cayley cousin of mathematician Arthur Cayley

Negacept is a concept that defines its nature by the negation of another concept.

  • Example: Superman and krytonite
  • Example: brakes on an automobile

Innovation is literally "into" and "new"

The softball is not based on a baseball, but is originally based on a boxing glove.

Concept is not obvious. It is not a structure or bigger idea, it's not a strategy. Concept is abstract essence. It is nature, structure, activity and philosophy of abstract essence.

An idea is simply a possibility.

Revenge movie versus retaliation movie. Revenge takes time. Don't take revenge. You can't relate to movies unless there is a concept, and that is typically hope.

Words were originally based on concepts.